Adidas Announces New Anime Collaboration

Adidas Announces New Anime Collaboration

“Adidas is diving back into the anime realm with a fresh collaboration featuring Bocchi the Rock!

The renowned footwear brand, Adidas, known for its fashionable sneakers, has a history of meshing its designs with iconic anime like Yu-Gi-Oh and Dragon Ball. This time, Bocchi the Rock fans are in for a treat as Adidas is launching a line inspired by the series.

Adidas recently unveiled a teaser in Japan spotlighting this exciting anime partnership, showcasing the four main girls of Bocchi the Rock walking with style in a bustling street, all sporting snazzy sneakers.

These showcased sneakers will soon be up for grabs under the Adidas banner. The exclusive collection is set to debut in Japan this summer. As for its international availability, there’s no official word yet. So, fans outside of Japan might need to keep their eyes peeled for potential resellers!

For those unfamiliar with Bocchi the Rock, this charming musical anime graced screens last year, produced by CloverWorks. It garnered significant acclaim from both viewers and critics. Currently, the series is available for streaming on Crunchyroll. Here’s a brief overview:

Meet Hitori Gotoh, affectionately known as “Bocchi-chan,” a timid girl often beginning conversations with a hesitant “Ah…”. During her school years, she was drawn to the guitar, seeing it as a way for even an introvert like her to shine. However, her solitude led her to practice intensely, honing her skills for six hours daily. Adopting the online alias “Guitar Hero,” she dreamt of performing at her school festival. But her lack of friendships and her reserved nature kept her isolated. As high school approached, she was on the verge of becoming reclusive. However, everything started to change when Nijika Ijichi, a drummer from Kessoku Band, reached out to her. Gradually, her life began to transform…

Adidas Announces New Anime Collaboration

So, how do you feel about Adidas’ latest anime-inspired venture? Will you be snagging a pair from this Bocchi the Rock series? Share your thoughts below or on our social media channels. And if you want to chat, reach out to me @MeganPetersCB!”